DMR Magazin - Logo and Navigation

content area

To be continued: “Thank you for having been our customer!”
Font: - +

The authors

Dr. Andreas Lucco
Dr Andreas Lucco has been working as a consultant in ICT management at Detecon Switzerland since 2008. His consulting work focuses on the areas market research, marketing and communication, and CRM. Moreover, he has been a lecturer for marketing since 2004, teaching at the SAWI in Zürich and the University of Basle.
Send e-mail


Peter Tüscher
Peter Tüscher has been responsible for the department CRM at Detecon Switzerland since 2007. After earning his degree in economics at the University of St. Gallen and a Master of Advanced Studies in CRM at the ZHAW, he held marketing and service positions in telecommunications and IT companies for a number of years. The focal points of his consulting activities are customeroriented strategies and processes and the areas retention and loyalty, campaign management, customer segmentation, and customer value improvement for telecommunications companies and financial services providers.
Send e-mail

page 1 page 2 page 3 page 4 page 5 page 6 page 7

marginal box area


footer area navigation