TOP-ARTICLE CRM, Sales & Service
The End of the “Watering Can Principle”
Every customer receives the service he deserves
Andreas Penkert, Carsten Schulz, Tobias Kares
Nowadays companies can‘t offer every customer equal, best possible service quality, this would be neither economically nor appropriate. Integrated formulation for customer equity calculation serve as a basis for individualized and differentiated Customer Services.
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NEW ARTICLE Organization
Anna Kuruvilla, Raffaela Wintergerst, Rü
The Value of Value
Corporate culture as a strategic success factor
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Christine Klein, Nicole Panchyrs, Philipp
Mayflies and Legends
Differentiation of organizational structures and proces...
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Borsu Soltani-Shirazi, Daniel Stengel, Thomas
Internal Control Systems as a Point of Differentiation
Current situation and optimization approaches
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Dr. Philip Hucke, Dr. Stephan Wygoda, Nicole
The Lego Principle
Organizational design as an intermediary between cost p...
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ARCHIVE Organization
Holger Hasenstab
Power Games in a Pool of Sharks
How to manage off-shoring within the corporate complex
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Mate Balthazar, Michael Hanke
How to Catch a Supplier
Increasing value through strategic partnerships
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Jan Henning Kock, Jörg Hermes
Web 2.0 Reloaded
Consumerization is finally pushing social software into corporations
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Karsten Knüttel, Manfred Schmitz
One for All
A seamless service experience achieved with a core network strategy and migration steps using the principle of ‘always best connected’
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Björn Menden, Dr. Stephan Wygoda
The Beauty and the Beast
Growth as a driver of complexity puts big demands on the organizational structure
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Manfred Schmitz
Like a Sack Full of Fleas
Mobile operators must maintain control of the value chain, despite its fragmentation
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Johannes Ewers
The Value of Words
Communication makes complex IT projects more manageable
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Dr. Christian Krämer, Dr. Julius D. Golovatchev
A Perfect Partnership
Successful product innovations in the telecommunications market depend on the management of complexity
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Dr. Jörg Buisset
Dual Paradigms
Financial service providers can reduce complexity by using dual organiza-tional structures
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Dr. Christoph Nienaber
Transformation Weather
The daily weather forecast gives us a good idea of what is important in transformation management
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Clemens Aumann, Renate Zmrzla, Rolf Kuppler
Keeping the Passion Alive
The ups and downs of long-term customer relationships
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Annette von Butler, Joachim Lang
Focus on Growth Curves
How “Total Workforce Management” can be usedto achieve a flexible manpower mix
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Alexander Meissner, Christoph Behrendt, Frank Lorbacher
Perfect Curves
Telecommunications companies are using market-oriented process management to grow fast and stay lean
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Lothar Brozy
Revision of the German Insurance Contract Act (Versicherungsvertragsgesetz) – An Opportunity in the Competitive Environment?
Regulation Must Not Be Regarded Solely as a Troublesome Duty
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Jochen Hornung
Diagnosis: Customer Value Unknown
Consulting Challenges in the Automotive Industry
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Interview
Who? how? what? He who does not seek stays stupid!
Web 3.0 technologies make efficient knowledge management possible
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Arkadiusz Skiba, Miriam Mertens, Rolf Kuppler
Customer, take control!
The participative web facilitates new models of work division in both innovation and production
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Frank Arndt, Steffen Scheller
The Art of Combination
Semantics deliver added value to Business Intelligence systems
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Dr. Christoph Tempich, Ralph Hiob, Thomas Grota
Helping for the CFO
Making Decisions here and now
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Dr. Christoph Tempich, Dr. Volker Rieger, Philipp Bodenbenner
Networked instead of linaer
How companies are utilizing the industrialization of knowledge-based value creation
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Dr. Andreas Zeuch
The Island and the Ocean: Borg 3.0
Essay: Web 3.0 isn't a crystal ball either
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